Broadcast Veteran Joins WUCF TV

Broadcast Veteran Joins WUCF TV

Polly Anderson comes to WUCF TV from KNME, New Mexico PBS.

Polly Anderson, a 16-year veteran of public broadcasting, joined WUCF TV this week as the station’s first executive director.

Anderson has more than 25 years of experience in management, marketing, finance, communications, strategic operations and media management. She comes to WUCF TV from KNME, New Mexico PBS, where she served as CEO and general manager since 2008.

“Polly is a dynamic leader in the public television industry, and we’re excited that she is bringing her experience, skills and talent to Central Florida’s start-up PBS station,” said Grant J. Heston, UCF’s associate vice president for Communications & Public Affairs. “Polly will add to the foundation our hard-working WUCF TV team has built for PBS in Central Florida.”

“We are pleased that Polly Anderson is joining WUCF.  Polly has been a leader in the PBS system and will bring tremendous enthusiasm, experience and energy to WUCF,” added PBS President and CEO Paula Kerger after the December announcement to hire Anderson. “Having a strong PBS station in the Orlando market has been a priority for PBS, and we look forward to supporting WUCF and Polly as they embark on this next chapter.”

Anderson has history in Florida: she graduated from Dunedin High School, St. Petersburg Junior College and the University of South Florida before joining the University of Florida’s WUFT TV and FM.

Anderson also worked for Alabama Public Television and KWBU community radio and television stations in Waco, Texas, before joining KNME in 2008 as general manager and CEO. KNME is licensed jointly to the University of New Mexico and Albuquerque Public Schools.

“I am honored to have been chosen to lead WUCF TV and am thrilled to be returning home to Florida,” Anderson said. “I look forward to working with the Central Florida community and the talented WUCF TV team to build a strong and vibrant public service media institution.”

Anderson is vice chair of the Association of Public Television Stations and is the former chair of the National Educational Telecommunications Association.

WUCF TV launched July 1, 2011, providing uninterrupted access to PBS programming to more than 4 million Central Floridians across nine counties.

Owned and operated by UCF, WUCF TV recently acquired the broadcast license of the region’s former PBS broadcaster, offering three new channels and a stronger signal to provide programming that entertains, inspires and informs our community.

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